At VisualShift, I focus on creating simple yet strategic design solutions that help your business move forward with confidence. Every project begins with understanding — who you are, what you value, and where design can make the biggest impact.

My style is minimalistic and focused on essentials. I like clean structures, clear communication, and design that brings out what truly matters. Problem-solving is at the core of everything I do; it shapes both the process and the result.

At VisualShift, I focus on creating simple yet strategic design solutions that help your business move forward with confidence. Every project begins with understanding — who you are, what you value, and where design can make the biggest impact.

My style is minimalistic and focused on essentials. I like clean structures, clear
communication, and design that brings out what truly matters.
Problem-solving is at the core of everything I do; it shapes both the process and the result.

VALUES

Identifying where design creates impact.

Mapping potential points where design can help your website or product reach the next level.

Defining the right messaging for your ICP.

Finding the best way to communicate your product to your ideal customer profile and shaping the execution around it.

Supporting the customer journey.

Discovering the most effective way to guide your clients from first impression to final purchase.

Delivering design solutions that stand out.

Design is provided to ensure that a product or website looks professional, trustworthy, and ready to stand out.

PROCESS

A structured process, personalized for every project. Because every idea deserves its own rhythm.

My process follows a structured foundation, but each project is adapted to fit your specific goals and needs.

Short introduction

We’ll begin with a brief call to get to know each other. If we both feel aligned, we can start the collaboration right away.

Product - Problem - Analysis

I’ll take the time to understand your product and business: where you are now, and what goals you want to achieve. I’ll define the key problems you’re looking to solve, research your competitors, and explore different UX approaches to create the best possible solution.

Design rounds

I’ll create the initial design drafts based on your needs. Then we’ll go through short feedback rounds together, refining step by step until we reach the desired result.

Final polishes

I’ll finalize everything and provide clear guidance on how to manage and continue using the solution on your own.

Discover what’s possible for your next project.

Let’s create something meaningful together — starting today.

Explore now

Karolin Vetevoog